Startup Marketing: The 4 Building Blocks of Brand Identity You Can’t Ignore
crowdSPRING Blog
JULY 13, 2016
In some situations the product or service itself can accomplish these goals, but often it is great brand identity that can make the difference between your first customer or a lost lead. Though most startups know the importance of brand identity, it can often take the back seat to more pressing matters such as product development or finances.
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