The Trouble With Non-tech Cofounders | TechCrunch
techcrunch.com
MARCH 8, 2012
Yes, you have good working knowledge of accounting, an idea of how to bring in sales leads, run a marketing and PR campaign, recruit people and build a great company culture, but that won’t help you build a product that customers want. Part of the problem when you know nothing about the tech is that you think you just need “a web developer”.
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