Retention Revenue Seed Capital Software Development 
VC Cafe
JULY 26, 2020
In a capital scarce environment following the Dot Com crash, startups needed to do more with less and survive long enough to generate revenue. Capital resources alone don’t do the trick. The fundamentals (unit economics/ margins, CAC>LTV, the importance of retention) are more important now.
maplebutter.com
JANUARY 8, 2013
Product/Metrics (70%/30% time) * Get your product activation (sign-up + meaningful action) to 60% * then, Get your product retention to 20% weekly. I would focus on one product and set a goal to generate $1M in yearly revenue from it. How I can find the right investor (software)? It all depends on where you’re at. 5% I believe.
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