Startup Lessons Learned

NOVEMBER 7, 2008

It was fall 2004, and the presidential election was in full swing. The net result: we sold exactly zero presidential debate avatars. Dont worry about selecting particularly good keywords, if youre new to SEM. Hopefully that will take some of the sting out of the fact that you had to engage in a little trickery. I used to use $.05,

Demand 167

Demand San Francisco Lean Continuous Deployment 167

Startup Lessons Learned

SEPTEMBER 14, 2008

This was 2004, and we had never even heard of MySpace, let alone had any understanding of social networking. Some techniques that Ive found especially helpful: Build your own tracking survey, using a methodology like Net Promoter Score (NPS) to identify and get a regular check-up from promoters (and to screen out detractors).

San Francisco 131

San Francisco Customer Lean Continuous Deployment 131

Startup Lessons Learned

SEPTEMBER 13, 2008

Lessons Learned by Eric Ries Saturday, September 13, 2008 SEM on five dollars a day How do you build a new product with constant customer feedback while simultaneously staying under the radar? SEM is a simple idea. Since we were only paying per click, it didnt cost us anything to cast a wide net. May 8, 2009 2:27 PM Eric said.

SEM 164

SEM San Francisco Lean Continuous Deployment 164