What is Brand Identity and How To Create a Great One: A Complete Guide for Marketers and Businesses (2019)
crowdSPRING Blog
DECEMBER 13, 2018
There are three parts to a good competitive analysis: (1) defining the metrics and identifying the competitors you’re comparing, (2) gathering the data, and (3) the analysis. You’re going to need some brand health metrics to track. This is also known as the Net Promoter Score (NPS) question. How do you begin?
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