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The rise of the “successful” unsustainable company

A Smart Bear: Startups and Marketing for Geeks

Freeloader — On $3m invested, sold for $38m in 1996 — shut down in 1997. GroupOn’s engine that turned capital into revenue growth was a form of force-feeding rather than building a product). It’s not about the financing path, it’s about what you’ve decided to build. Support.com — On 2.5m

IPO 240
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The pioneers of Silicon Valley’s fast culture on how to grow quickly, not recklessly

Reid Hoffman

Google realized that being the way to find the world’s information was a blitzscalable market, thanks to the network effects in its AdWords revenue engine. In other words, what percentage of sales are available to pay for growth, and to reward investors for financing that growth. The third is high gross margins.