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Publicity Stunts: When Good Ideas Go Bad

crowdSPRING Blog

These efforts and others like them garnered tons of free press coverage for their sponsors, generated millions of impressions, and ultimately led to increased awareness and sales. But for every successful PR stunt that is launched by a wide-eyed marketing team, there are dozens of unsuccessful efforts littering the road.

Missouri 102
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Transcript of How Reducing Friction Increases Revenue

Duct Tape Marketing

All the important SEO tools that you need for paid traffic, social media, PR, and of course SEO. Back in 1997, Jeff Bezos was talking about frictionless shopping when most companies were just thinking about getting serious about being online. John Jantsch: Hello and welcome to another episode of the duct tape marketing podcast.

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