Startup Tools
steveblank.com
JULY 8, 2011
Jason Reply jorge , on February 27, 2011 at 9:38 am said: wow. It’s more reference material. Thus, these pages. I’ll add more as time goes on. that is tenacity!
2011 Incubator Technical Cofounder Vertical 
110 
Scaling is Hard, Case Study: TripAdvisor
Seeing Both Sides
AUGUST 16, 2012
Chatting with CEO and cofounder Kaufer this week, I was reminded of the fact that the company started with a very different business model in mind. In founding TripAdvisor, Kaufer wanted to take his hard core engineering skills and apply them to vertical search in travel. Big Data meets travel…in 2000.
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