Acquisition Campaign Clickthrough White Paper 
ConversionXL
AUGUST 7, 2017
This guide gives you 9 tried and true strategies to improve clickthrough rates: Increase The Number of Links. From her findings, 2-link emails generate almost twice as many clicks than 1-link emails: 1-link campaigns generated 131,914 clicks in total. Example: Read the new ‘Marketo Lead Nurturing White Paper’.”
ConversionXL
MARCH 17, 2016
Lead nurturing, not increased lead acquisition at all costs. Let’s explore what I believe are the two absolute bases of any good nurturing campaign. It’s power is immense, and if you’re doing your nurturing campaigns right, this concept should be ingrained deep into your messaging. A white paper. The solution?
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