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A Complete Guide to Account-Based Marketing: Win Over Your Ideal Customer

ConversionXL

ABM teams then began curating content and tagging it by use case, industry, and persona. Snowflake used content marketing platform Uberflip to curate and tailor content for specific accounts, using a variety of marketing tactics, including ads, email marketing, direct mail, and sponsored content. Test different channels.

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Crazy! 189 Answers To The Top Startup Questions On Your Mind

maplebutter.com

We’re considering doing SEO and PPC as well as cold calling to generate leads. Curate great links for your ideal customers and share them 3 times per day. Acquisition / Lifetime Value, etc. We curate high quality content (3 links a day and only include our content a few times a week) and are slowly building up followers.