Advertising Distribution IP Retention 
VC Cafe
JULY 21, 2022
We are in the experimentation stage, where brands, IP, communities, are testing the waters for relevancy, connection with the younger fans, and new income potential. Toya partners with IP holders to create engaging experiences, like Miraculous Ladybug Role Play, which has just won the Best Alternative Game 2022 by Kidscreen.
ConversionXL
FEBRUARY 25, 2016
The onboarding process brought more people to the core value, thus increasing revenue and improving retention. And lastly, since I’m often also on my mobile phone , they could have tried to reach me there as well, via advertising or an app.” (via Where Personalization Goes Wrong. via Evergage). Context is important here. Understand.
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Austin Startup
MARCH 26, 2019
You just spent a few thousand dollars on advertising and your paid customer acquisition cost (CAC) numbers tested well relative to your best guess for customer lifetime value (LTV). paid influencers, podcasts, out-of-home advertising, direct mail, newsletters, brand partnerships, TV, etc. You’ll need to invest more here than you think.
maplebutter.com
JANUARY 8, 2013
Product/Metrics (70%/30% time) * Get your product activation (sign-up + meaningful action) to 60% * then, Get your product retention to 20% weekly. Create a strong brand, solid social community, sell advertising. Press is something you should do once you know your activation / retention metrics are good.
www.vccafe.com
MARCH 11, 2013
IP Location Tools. customer retention, churn reduction, lifetime value. free, distributed source code control management system. Lodestone Innovation Partners (IP) Ltd are spin-out specialists. “My IP” – produced by the UK Intellectual Property Office. Xtranormal. Presentation tools. Login System.
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