Remove Advisory Board Remove Customer Development Remove Design Remove Viral
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Times Square Strategy Session – Web Startups and Customer Development

Steve Blank

I was in New York last week with my class at Columbia University and several events made me realize that the Customer Development model needs to better describe its fit with web-based businesses. And without revenue how do we know if we achieved product/market fit to exit Customer Validation?” It’s an impressive portfolio.

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Innovation inside the box

Startup Lessons Learned

When registration is too easy, customers can get confused about what they are registering for. This is similar to the problem that viral loop companies have with the engagement loop : by making it too easy to join, they actually give away the positioning that allows for longer-term engagement.)

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[Excerpt] Earlyvangelists: The Most Important Customers of All

ReadWriteStart

In established companies, the MRD process ensures that engineering will build a product that appeals to existing customers in a known market, where customers and their needs are known. On a startup’s first day, there’s limited - if any - customer input for creating a formal product specification.

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