Expert insights. Personalized for you.
For each email I send, here are the exact metrics I track and the ones you […]. The post 1/30/2021 Tip: The Exact Email Marketing Metrics I Measure appeared first on Growthink Today’s Quote “Forget past mistakes. Forget failures. Forget everything except what you’re going to do now and do it.” ~ William Durant Today’s Tip Email is a very effective marketing strategy. In fact, last year I sent 4,582,186 emails. MORE
The post 5 Key Metrics You Should Be Tracking in Your Business appeared first on ReadWrite. There are many different ways that your business can establish a competitive advantage. Some of these methods will be much more accessible than others. For example, while some business strategies may require a large amount of capital up front, creating a competitive advantage through better accounting practices is something almost all businesses can immediately do […]. MORE
It starts with setting goals and then tracking your website performance metrics. For those who aren’t sure where to start, use this useful guide to help you accurately track performance metrics. Know which metrics to watch. How can you know how to track your performance metrics if you don’t know which ones to watch? The Content Marketing Institute says that the most important metrics to watch will fall into four categories. MORE
Since many of our investments are companies that are scaling, vs. companies that are just getting started, there are a lot of derivative metrics in these plans. Regardless, you can start the year off by being clear on how you calculate your various derivative metrics and make sure that your plan – and the expectations of your board and investors – fit what you are putting out there for the next year. How LTV Metrics Lie — And What To Look Out For. MORE
What I’m talking about here is a level of discipline and skill necessary to collect and analyze the relevant business data, known as metrics. Here is my selection of ten key metrics that every six-sigma joint like GE tracks without thinking, but too many small businesses only monitor haphazardly, if at all: Sales revenue. This metric is a measure of the total cost associated with acquiring a new customer, including all aspects of marketing and sales. MORE
Harvard Business Review recently published an article on how using the same old business metrics can result in missed opportunities for entrepreneurs. The author, Eddie Yoon, says one of the reasons why investors seem increasingly unwilling to bet against Tesla is that when you look at Musk’s projections outside of traditional metrics, there’s an incredible case for continued growth and profit. MORE
What I’m talking about here is a level of discipline and skill necessary to collect and analyze the relevant business data, known as metrics. As the end of the year approaches, it’s a good time for every startup to assess the metrics, technology, and platforms they’re using to manage the business. For starters, here is my selection of some key metrics that every six-sigma joint like GE tracks without thinking, but that too many small businesses haven’t yet formalized: Sales revenue. MORE
Select the business metrics that really matter depending on your particular industry, monitor them consistently, and improve results over time. Finance Grow business metrics financial metrics MORE
That should make you wonder - how do you measure traction in a metric? While thinking about the parameters of traction, and how to measure it, I was impressed with a new book, “ Scaling Lean: Mastering the Key Metrics for Startup Growth ” by Ash Maurya, a serial entrepreneur, and creator of the one-page business modelling tool Lean Canvas. A useful traction metric is how many constraints have been removed, with resolution times. Use these metrics rather than hide them. MORE
SaaS companies must invest in their relationships with their customers, determining what success looks like for each company and aligning on shared goals and metrics. When you tailor success metrics to your customers’ needs, you show them how your solution helps them achieve their individual goals — which in turn yields less churn for your business. Professionalisms Allison Yount customer management customer success marketing metrics metrics MORE
Whether you run a B2B or B2C small business, these four metrics will shed light on the strength of your marketing efforts. Grow Marketing & Sales business metrics key performance indicators marketing MORE
This desperate need for employees often leads to an equally desperate, ad-hoc approach to recruiting without any relevant recruiting metrics being tracked. Tracking a few basic recruiting metrics, and actively working to improve against them, is the first step startups can take to ensure their efforts don’t put a detrimental strain on the company’s resources. The resume-to-interview metric is simply a measurement of how many resumes startups review for each person interviewed. MORE
Let me start by saying that I’m a massive believer in the power of metrics. However, it’s also true that metrics are not a panacea, with difficulties typically arising when a focus on metrics eclipses the big picture. Over focus on metrics at the expense of meaning, culture and innovation. In startups things move fast, and once you get beyond the high level metrics like sales it is often difficult to get good data, particularly at the very early stages. MORE
There has been a lot of public debate over the past several weeks about whether it’s a good thing to be “gross margin positive” or not and commentary always reminds me that some people at startups don’t quite understand financial metrics or even how to think about which ones are healthy. In a market less focused on hard metrics sales growth feels amazing and validating. It’s probably worth boning up on these metrics in your business. MORE
Today's post is about a new problem I'm starting to notice, which only exists because our tools have become so much cooler and handed us so much power: constant mismatching of hit- and session-level metrics and dimensions. It will be critical that you are familiar with what a metric is and what a dimension is. What is a metric? ]. Examples of these hit-level metrics are things like Time on Page, Bounce Rate, Page Value, Page Abandonment Rate, and others. MORE
But very few are talking about how to measure your results, and the right metrics for optimizing your marketing environment. Jim Sterne, who has written six books on Internet advertising, marketing, and customer service, tackled this complex world of social media metrics in his book titled " Social Media Metrics." Measuring message delivery in social media is a lot like measuring it in classic advertising, so classic metrics apply. MORE
Over the past two weeks, we have introduced our social platform KPI dashboard to track the key metrics for social platform startups. We first covered the high-level metrics (such as DAU, MAU and stickiness) and then took a deeper dive into content engagement. Refer to our KPI dashboard – which has now been updated to included Relationship Engagement Metrics. Averages and % growth rates for all these metrics. News Dashboard KPIs Metrics platforms social networks MORE
Use data analysis and metrics to measure for results. analytics employee Jenny Dearborn metrics toolsEven after many years mentoring entrepreneurs and advising businesses, I continue to be surprised by the primary focus on products and processes, and the often incidental attention to hiring and nurturing the right people. Employees are still too often thought of as a commodity, to be acquired “just in time” for the lowest cost, and managed as a disposable asset. MORE
Since 2007, The Bridge Group has tracked the Account Executive (AE) role and gathered data on how metrics and compensation change over time. We’ve partnered together to publish the 2017 SaaS AE Metrics Report and offer sales organizations a set of benchmarks to compare themselves against industry standards. Sales Business Model SaaS SaaS metrics SaaS sales SaaS sales management Sales & Marketing Machine Sales and Marketing MORE
In addition to improving cash levels and earnings, cutting expenses, and reducing debt, companies seeking credit should consider focusing on improving key financial metrics that can best predict default. See Also: The 7 Key Metrics Every Business Owner Should Monitor. Improving these key financial metrics can enhance your appeal to banks and other potential creditors. If you’d like to learn more about financial metrics, check out the Sageworks Profitcents blog. MORE
Read more about why diversity is an innovation metric. The post Diversity is an Innovation Metric appeared first on GrasshopperHerder.com. Diversity is a hot topic, but what is not often discussed is the fact that diverse teams are more innovative. Lean Startup Teamwork & Leadership Continuous Improvement diversity Productivity MORE
A post by Fred Wilson pointed me to Dave McClure's Startup Metrics presentation. Define what you need from a metrics and reporting standpoint. Startup Metrics for Pirates (SeedCamp, Sept 2009) View more documents from Dave McClure. What Dave McClure's presentation does is point to some additional metrics that are useful to think about and consider: A : Acquisition - where / what channels do users come from? MORE
You need to track what content is resonating with your prospective customers, through metrics including submit rate by content offer, elasticity, velocity, cost, and ultimately revenue by content program. Metrics which must be tracked include number of leads, conversion rates by lead stage, velocity, growth rate, and total lead database size. MORE
One thing that stands out more than anything else is the ability to share their story arc in the context of a metric that they own. This metric became synonymous with Foursquare in the early days, now within Swarm, but the lesson was clear. By setting your own metrics of success you can align the team, tell your own story, and be in control of the narrative you want to tell. Eric Friedman Leadership Metrics Narrative MORE
Because of these nuances, startups selling to enterprise customers must be even more diligent in tracking the right growth metrics. Here are a few metrics your startup should be watching: 1. Monitoring this metric allows you to refine sales commissions to ensure your sales incentives are aligned with the value of new business. Thinking Aloud enterprise business enterprise customers enterprise startup metrics startups TX Zhuo MORE
I reject the idea of a success metric. As entrepreneurs, we are biased towards our vision, towards optimizing, towards self delusion. Guard against delusion. Experiment Design Lean Startups experiment experiment design MORE
One distinctive feature of Salesforce.com from other application vendors (on-premise and SaaS) has been it has smartly encouraged for years now a group of smaller, cloud savvy systems integrators – as different from large outsourcers, Indian firms or resellers. Cloud Computing, SaaS Outsourcing (other vendors MORE
Thankfully, there are a number of great tools for tracking your web metrics (both free and paid) that can help you get a better understanding of what your users are doing on your site and even how your competitors are faring in their own online efforts. Ahrefs’ Site Explorer reveals insightful SEO metrics and data about any website or URL. Charts integrated into the dashboard make it easy to track how those metrics changed over time. MORE
You must use metrics that are unique to the medium. Ready for the best email marketing campaign metrics? So for our email campaign analysis let’s look at metrics using that framework. Optimal Acquisition Email Metrics. The key metrics you’ll measure will typically come from your email service provider (so make sure you check they can provide these metrics before you sign up and fork over the cash!). Segmenting this metric is really powerful. MORE
In the first post, we talked about the high-level metrics to track – such as DAU, MAU, and your stickiness ratio. In the context of these high-level metrics, the only requirement for a user to be considered “active” is that they somehow engaged with the product. Typically, this is the factor driving your most important metrics. From the list above, you can build a content engagement dashboard similar to what we did for the high-level metrics. . MORE
Building for Success Business Model SaaS Metrics Startup Help Growth metrics for SaaS companies SaaS SaaS businessI recently gave a talk at the 2018 SaaStock NYC conference in June. I had two goals I wanted to accomplish, present a simple model to understand SaaS business and to show a simple model of a SaaS business and to show the key levers a CEO can pull to achieve the greatest impact on their business. MORE
If you want your innovation program to be successful, you have to articulate clear objectives in advance, and then align them with your metrics. The post What Metrics Should Innovation Programs Measure? Corporate Startup Innovation Ecosystem Lean Startup Teamwork & Leadership Metrics Metrics & Innovation Accountingappeared first on GrasshopperHerder.com. MORE
SaaS sales and marketing teams can get overwhelmed by metrics. But without any metrics, it’s impossible to track growth. If growth is the best way to get out alive, marketing metrics do little unless they correlate with sales. After talking with a bunch of SaaS experts, here’s what I learned about which SaaS metrics deserve focus—and which ones don’t. . According to Gartner , three metrics form the foundation for those growth levers: (Image source). MORE
A few months ago, we wrote about the data we focus on to evaluate marketplaces and later shared a marketplace KPI dashboard that we created to guide founders on the important metrics they should track. There are lots of great blog posts and articles out there that talk about social platform metrics. Over the course of the next few weeks, we’ll be diving into each section in more detail in a series of blog posts: Part 1: High-level metrics. Part I: High-Level Metrics. MORE
A well instrumented business will have literally hundreds of metrics that they track to understand the key parts of their business. Each group within an organization likely has a key metrics dashboard that guides their department functioning and informs their decision making. These dashboards then roll up to other dashboards to form the core of the key metrics that an executive team or CEO look at daily (or more) to keep their pulse on the functioning of their operations. MORE
Each shows a unique facet of digital performance, and I've attempted to choose the best dimensions and, for those dimensions, the best possible metrics. I've done the hard work on your behalf to pick the dimensions and critical few metrics that will illuminate your complete business performance. The problem is they over-indexed in acquisition (the first five metrics), only had one outcome metric, and no behavior metric. MORE
Lessons Learned by Eric Ries Wednesday, December 23, 2009 Why vanity metrics are dangerous In a previous post, I defined two kinds of metrics: vanity metrics and actionable metrics. In that post, I took it for granted that vanity metrics are bad for you, and focused on techniques for creating and learning from actionable metrics. In this post, Id like to talk about the perils of vanity metrics. My personal favorite vanity metrics is "hits." MORE
You need to track what content is resonating with your prospective customers, through metrics including submit rate by content offer, elasticity, velocity, cost, and ultimately revenue by content program. Metrics which must be tracked include number of leads, conversion rates by lead stage, velocity, growth rate, and total lead database size. Carlos Hidalgo demand generation entrepreneur metrics pipeline ROI MORE
There is no golden metric for everyone, we are all unique snowflakes! :). and tell you what are the best key performance indicators (metrics) for them. In the past I’ve shared a cluster of metrics that small, medium and large businesses can use as a springboard…. tearsofpain One way of removing silos and focusing on the entire business is to leverage Acquisition, Behavior and Outcome metrics. You’ll also segment these metrics by the most important priorities. MORE
As every SaaS entrepreneur knows, churn is one of the single most important metrics in determining the day to day health of the business. Despite the importance of this metric, measuring, tracking and benchmarking churn often. SaaS Metrics Startup Help churn SaaS SaaS churnAcquiring new customers is time and capital intensive, and this growth is meaningless if those customers do not stay. MORE
Facebook likes are great if all you’re using to advertise your business is Facebook, but when it comes to truly reaching your target audience and current customers, understanding how every effort translates to income is nearly impossible without clear metrics guiding the way. Metrics You Didn’t Learn in School. Using return on ad spend (ROAS) and lifetime value metrics will allow any entrepreneur to gain a comprehensive understanding of where the business is headed. MORE
If you don’t understand your key financial metrics, you have no way of monitoring your business’s health—and you risk mingling assets, incurring penalties for filing taxes late, overlooking expenses, and running into difficulties paying bills and employees, just to mention a few! It is, therefore, essential to not only understand what each of these key metrics can tell you about the health of your business, but also to monitor how these metrics are performing on an ongoing basis. MORE
Metrics Related Topics 
Grasshopper Herder
JULY 23, 2019
If you want your innovation program to be successful, you have to articulate clear objectives in advance, and then align them with your metrics. The post What Metrics Should Innovation Programs Measure? Corporate Startup Innovation Ecosystem Lean Startup Teamwork & Leadership Metrics Metrics & Innovation Accountingappeared first on GrasshopperHerder.com.
Startup Professionals Musings
NOVEMBER 15, 2019
Use data analysis and metrics to measure for results. analytics employee Jenny Dearborn metrics toolsEven after many years mentoring entrepreneurs and advising businesses, I continue to be surprised by the primary focus on products and processes, and the often incidental attention to hiring and nurturing the right people. Employees are still too often thought of as a commodity, to be acquired “just in time” for the lowest cost, and managed as a disposable asset.
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Feld Thoughts
DECEMBER 29, 2016
Since many of our investments are companies that are scaling, vs. companies that are just getting started, there are a lot of derivative metrics in these plans. Regardless, you can start the year off by being clear on how you calculate your various derivative metrics and make sure that your plan – and the expectations of your board and investors – fit what you are putting out there for the next year. How LTV Metrics Lie — And What To Look Out For.
YFS Magazine
OCTOBER 31, 2018
Select the business metrics that really matter depending on your particular industry, monitor them consistently, and improve results over time. Finance Grow business metrics financial metrics
Speaker: Nick Noreña, Innovation Coach and Advisor, Kromatic
In this webinar, Nick Noreña will walk through an Innovation Ecosystem Model that he and his team at Kromatic have developed to help investors, heads of product, teachers, and executives understand how they can best support innovation in their own ecosystem. He'll also go over metrics we can use to measure the health of our ecosystems as we build more resources for innovators.
Grasshopper Herder
AUGUST 29, 2017
Read more about why diversity is an innovation metric. The post Diversity is an Innovation Metric appeared first on GrasshopperHerder.com. Diversity is a hot topic, but what is not often discussed is the fact that diverse teams are more innovative. Lean Startup Teamwork & Leadership Continuous Improvement diversity Productivity
YoungUpstarts
FEBRUARY 1, 2018
SaaS companies must invest in their relationships with their customers, determining what success looks like for each company and aligning on shared goals and metrics. When you tailor success metrics to your customers’ needs, you show them how your solution helps them achieve their individual goals — which in turn yields less churn for your business. Professionalisms Allison Yount customer management customer success marketing metrics metrics
YoungUpstarts
NOVEMBER 30, 2018
It starts with setting goals and then tracking your website performance metrics. For those who aren’t sure where to start, use this useful guide to help you accurately track performance metrics. Know which metrics to watch. How can you know how to track your performance metrics if you don’t know which ones to watch? The Content Marketing Institute says that the most important metrics to watch will fall into four categories.
Eric Friedman
MAY 2, 2019
One thing that stands out more than anything else is the ability to share their story arc in the context of a metric that they own. This metric became synonymous with Foursquare in the early days, now within Swarm, but the lesson was clear. By setting your own metrics of success you can align the team, tell your own story, and be in control of the narrative you want to tell. Eric Friedman Leadership Metrics Narrative
YFS Magazine
JANUARY 29, 2019
Whether you run a B2B or B2C small business, these four metrics will shed light on the strength of your marketing efforts. Grow Marketing & Sales business metrics key performance indicators marketing
For Entrepreneurs
JULY 5, 2017
Since 2007, The Bridge Group has tracked the Account Executive (AE) role and gathered data on how metrics and compensation change over time. We’ve partnered together to publish the 2017 SaaS AE Metrics Report and offer sales organizations a set of benchmarks to compare themselves against industry standards. Sales Business Model SaaS SaaS metrics SaaS sales SaaS sales management Sales & Marketing Machine Sales and Marketing
ConversionXL
AUGUST 13, 2019
SaaS sales and marketing teams can get overwhelmed by metrics. But without any metrics, it’s impossible to track growth. If growth is the best way to get out alive, marketing metrics do little unless they correlate with sales. After talking with a bunch of SaaS experts, here’s what I learned about which SaaS metrics deserve focus—and which ones don’t. . According to Gartner , three metrics form the foundation for those growth levers: (Image source).
deal architect
NOVEMBER 15, 2011
One distinctive feature of Salesforce.com from other application vendors (on-premise and SaaS) has been it has smartly encouraged for years now a group of smaller, cloud savvy systems integrators – as different from large outsourcers, Indian firms or resellers. Cloud Computing, SaaS Outsourcing (other vendors
deal architect
MAY 28, 2012
The last two in particular made me think of metrics last week. Memorial Day weekend is the unofficial start of summer in the US, and for many of us that is beer, bbq, baseball and books. Sam Fuld, an injured. Industry Commentary
Up and Running
DECEMBER 21, 2016
In addition to improving cash levels and earnings, cutting expenses, and reducing debt, companies seeking credit should consider focusing on improving key financial metrics that can best predict default. See Also: The 7 Key Metrics Every Business Owner Should Monitor. Improving these key financial metrics can enhance your appeal to banks and other potential creditors. If you’d like to learn more about financial metrics, check out the Sageworks Profitcents blog.
Startup Professionals Musings
DECEMBER 17, 2013
What I’m talking about here is a level of discipline and skill necessary to collect and analyze the relevant business data, known as metrics. As the end of the year approaches, it’s a good time for every startup to assess the metrics, technology, and platforms they’re using to manage the business. For starters, here is my selection of some key metrics that every six-sigma joint like GE tracks without thinking, but that too many small businesses haven’t yet formalized: Sales revenue.
SoCal CTO
OCTOBER 8, 2009
A post by Fred Wilson pointed me to Dave McClure's Startup Metrics presentation. Define what you need from a metrics and reporting standpoint. Startup Metrics for Pirates (SeedCamp, Sept 2009) View more documents from Dave McClure. What Dave McClure's presentation does is point to some additional metrics that are useful to think about and consider: A : Acquisition - where / what channels do users come from?
YoungUpstarts
SEPTEMBER 7, 2014
Because of these nuances, startups selling to enterprise customers must be even more diligent in tracking the right growth metrics. Here are a few metrics your startup should be watching: 1. Monitoring this metric allows you to refine sales commissions to ensure your sales incentives are aligned with the value of new business. Thinking Aloud enterprise business enterprise customers enterprise startup metrics startups TX Zhuo
For Entrepreneurs
MAY 12, 2016
As every SaaS entrepreneur knows, churn is one of the single most important metrics in determining the day to day health of the business. Despite the importance of this metric, measuring, tracking and benchmarking churn often. SaaS Metrics Startup Help churn SaaS SaaS churnAcquiring new customers is time and capital intensive, and this growth is meaningless if those customers do not stay.
Startup Professionals Musings
APRIL 26, 2012
But very few are talking about how to measure your results, and the right metrics for optimizing your marketing environment. Jim Sterne, who has written six books on Internet advertising, marketing, and customer service, tackled this complex world of social media metrics in his book titled " Social Media Metrics." Measuring message delivery in social media is a lot like measuring it in classic advertising, so classic metrics apply.
Version One Ventures
SEPTEMBER 28, 2015
A few months ago, we wrote about the data we focus on to evaluate marketplaces and later shared a marketplace KPI dashboard that we created to guide founders on the important metrics they should track. There are lots of great blog posts and articles out there that talk about social platform metrics. Over the course of the next few weeks, we’ll be diving into each section in more detail in a series of blog posts: Part 1: High-level metrics. Part I: High-Level Metrics.
Grasshopper Herder
JUNE 30, 2015
I reject the idea of a success metric. As entrepreneurs, we are biased towards our vision, towards optimizing, towards self delusion. Guard against delusion. Experiment Design Lean Startups experiment experiment design
Startup Professionals Musings
OCTOBER 21, 2015
You need to track what content is resonating with your prospective customers, through metrics including submit rate by content offer, elasticity, velocity, cost, and ultimately revenue by content program. Metrics which must be tracked include number of leads, conversion rates by lead stage, velocity, growth rate, and total lead database size.
Growthink Blog
JANUARY 12, 2021
For each email I send, here are the exact metrics I track and the ones you […]. The post 1/30/2021 Tip: The Exact Email Marketing Metrics I Measure appeared first on Growthink Today’s Quote “Forget past mistakes. Forget failures. Forget everything except what you’re going to do now and do it.” ~ William Durant Today’s Tip Email is a very effective marketing strategy. In fact, last year I sent 4,582,186 emails.
Occam's Razor
MAY 2, 2017
There is no golden metric for everyone, we are all unique snowflakes! :). and tell you what are the best key performance indicators (metrics) for them. In the past I’ve shared a cluster of metrics that small, medium and large businesses can use as a springboard…. tearsofpain One way of removing silos and focusing on the entire business is to leverage Acquisition, Behavior and Outcome metrics. You’ll also segment these metrics by the most important priorities.
View from Seed
MARCH 29, 2016
This desperate need for employees often leads to an equally desperate, ad-hoc approach to recruiting without any relevant recruiting metrics being tracked. Tracking a few basic recruiting metrics, and actively working to improve against them, is the first step startups can take to ensure their efforts don’t put a detrimental strain on the company’s resources. The resume-to-interview metric is simply a measurement of how many resumes startups review for each person interviewed.
YoungUpstarts
JUNE 3, 2016
Facebook likes are great if all you’re using to advertise your business is Facebook, but when it comes to truly reaching your target audience and current customers, understanding how every effort translates to income is nearly impossible without clear metrics guiding the way. Metrics You Didn’t Learn in School. Using return on ad spend (ROAS) and lifetime value metrics will allow any entrepreneur to gain a comprehensive understanding of where the business is headed.
Up and Running
OCTOBER 31, 2018
Thankfully, there are a number of great tools for tracking your web metrics (both free and paid) that can help you get a better understanding of what your users are doing on your site and even how your competitors are faring in their own online efforts. Ahrefs’ Site Explorer reveals insightful SEO metrics and data about any website or URL. Charts integrated into the dashboard make it easy to track how those metrics changed over time.
Startup Professionals Musings
NOVEMBER 14, 2012
What I’m talking about here is a level of discipline and skill necessary to collect and analyze the relevant business data, known as metrics. Here is my selection of ten key metrics that every six-sigma joint like GE tracks without thinking, but too many small businesses only monitor haphazardly, if at all: Sales revenue. This metric is a measure of the total cost associated with acquiring a new customer, including all aspects of marketing and sales.
Startup Professionals Musings
JUNE 22, 2016
That should make you wonder - how do you measure traction in a metric? While thinking about the parameters of traction, and how to measure it, I was impressed with a new book, “ Scaling Lean: Mastering the Key Metrics for Startup Growth ” by Ash Maurya, a serial entrepreneur, and creator of the one-page business modelling tool Lean Canvas. A useful traction metric is how many constraints have been removed, with resolution times. Use these metrics rather than hide them.
ReadWriteStart
MAY 7, 2019
The post 5 Key Metrics You Should Be Tracking in Your Business appeared first on ReadWrite. There are many different ways that your business can establish a competitive advantage. Some of these methods will be much more accessible than others. For example, while some business strategies may require a large amount of capital up front, creating a competitive advantage through better accounting practices is something almost all businesses can immediately do […].
Up and Running
AUGUST 18, 2017
Harvard Business Review recently published an article on how using the same old business metrics can result in missed opportunities for entrepreneurs. The author, Eddie Yoon, says one of the reasons why investors seem increasingly unwilling to bet against Tesla is that when you look at Musk’s projections outside of traditional metrics, there’s an incredible case for continued growth and profit.
Up and Running
FEBRUARY 20, 2015
If you don’t understand your key financial metrics, you have no way of monitoring your business’s health—and you risk mingling assets, incurring penalties for filing taxes late, overlooking expenses, and running into difficulties paying bills and employees, just to mention a few! It is, therefore, essential to not only understand what each of these key metrics can tell you about the health of your business, but also to monitor how these metrics are performing on an ongoing basis.
VC Adventure
AUGUST 9, 2013
A well instrumented business will have literally hundreds of metrics that they track to understand the key parts of their business. Each group within an organization likely has a key metrics dashboard that guides their department functioning and informs their decision making. These dashboards then roll up to other dashboards to form the core of the key metrics that an executive team or CEO look at daily (or more) to keep their pulse on the functioning of their operations.
Both Sides of the Table
APRIL 26, 2016
There has been a lot of public debate over the past several weeks about whether it’s a good thing to be “gross margin positive” or not and commentary always reminds me that some people at startups don’t quite understand financial metrics or even how to think about which ones are healthy. In a market less focused on hard metrics sales growth feels amazing and validating. It’s probably worth boning up on these metrics in your business.
Occam's Razor
MARCH 18, 2013
Today's post is about a new problem I'm starting to notice, which only exists because our tools have become so much cooler and handed us so much power: constant mismatching of hit- and session-level metrics and dimensions. It will be critical that you are familiar with what a metric is and what a dimension is. What is a metric? ]. Examples of these hit-level metrics are things like Time on Page, Bounce Rate, Page Value, Page Abandonment Rate, and others.
Version One Ventures
OCTOBER 12, 2015
Over the past two weeks, we have introduced our social platform KPI dashboard to track the key metrics for social platform startups. We first covered the high-level metrics (such as DAU, MAU and stickiness) and then took a deeper dive into content engagement. Refer to our KPI dashboard – which has now been updated to included Relationship Engagement Metrics. Averages and % growth rates for all these metrics. News Dashboard KPIs Metrics platforms social networks
Startup Lessons Learned
DECEMBER 23, 2009
Lessons Learned by Eric Ries Wednesday, December 23, 2009 Why vanity metrics are dangerous In a previous post, I defined two kinds of metrics: vanity metrics and actionable metrics. In that post, I took it for granted that vanity metrics are bad for you, and focused on techniques for creating and learning from actionable metrics. In this post, Id like to talk about the perils of vanity metrics. My personal favorite vanity metrics is "hits."
Occam's Razor
JULY 18, 2011
You must use metrics that are unique to the medium. Ready for the best email marketing campaign metrics? So for our email campaign analysis let’s look at metrics using that framework. Optimal Acquisition Email Metrics. The key metrics you’ll measure will typically come from your email service provider (so make sure you check they can provide these metrics before you sign up and fork over the cash!). Segmenting this metric is really powerful.
For Entrepreneurs with David Skok
JUNE 28, 2018
Building for Success Business Model SaaS Metrics Startup Help Growth metrics for SaaS companies SaaS SaaS businessI recently gave a talk at the 2018 SaaStock NYC conference in June. I had two goals I wanted to accomplish, present a simple model to understand SaaS business and to show a simple model of a SaaS business and to show the key levers a CEO can pull to achieve the greatest impact on their business.
Occam's Razor
AUGUST 11, 2014
Each shows a unique facet of digital performance, and I've attempted to choose the best dimensions and, for those dimensions, the best possible metrics. I've done the hard work on your behalf to pick the dimensions and critical few metrics that will illuminate your complete business performance. The problem is they over-indexed in acquisition (the first five metrics), only had one outcome metric, and no behavior metric.
The Equity Kicker
MAY 3, 2018
Let me start by saying that I’m a massive believer in the power of metrics. However, it’s also true that metrics are not a panacea, with difficulties typically arising when a focus on metrics eclipses the big picture. Over focus on metrics at the expense of meaning, culture and innovation. In startups things move fast, and once you get beyond the high level metrics like sales it is often difficult to get good data, particularly at the very early stages.
Version One Ventures
OCTOBER 5, 2015
In the first post, we talked about the high-level metrics to track – such as DAU, MAU, and your stickiness ratio. In the context of these high-level metrics, the only requirement for a user to be considered “active” is that they somehow engaged with the product. Typically, this is the factor driving your most important metrics. From the list above, you can build a content engagement dashboard similar to what we did for the high-level metrics. .
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