Startup Professionals Musings

FEBRUARY 15, 2021

Similar companies, even though competitors, usually face economies of scale and overlapping distribution channels. Affiliate marketing and link exchange agreements. This approach has been used for years, and implies very little risk, but many startups are still “too busy” to pursuing possible partners.

Partner 434

Partner Non-disclosure Agreement Intellectual Property Non-Compete 434

Startup Professionals Musings

AUGUST 1, 2014

Similar companies, even though competitors, usually face economies of scale and overlapping distribution channels. Affiliate marketing and link exchange agreements. This approach has been used for years, and implies very little risk, but many startups are still “too busy” to pursuing possible partners.

Non-disclosure Agreement 257

Non-disclosure Agreement Intellectual Property Startup Non-Compete 257

Startup Professionals Musings

SEPTEMBER 21, 2015

Every smart startup starts with a focus on a unique advantage, such as owning a distribution channel. Every business brings a set of existing customers who are great candidates for additional sales from a partner-competitor. It leads to referral agreements and affiliate marketing. Be cautious, but not paranoid.

Non-disclosure Agreement 120

Non-disclosure Agreement Intellectual Property Non-Compete Startup 120