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5 Things You’re Measuring Incorrectly With Digital Analytics & What To Do About It

ConversionXL

In other tools, it’s completely possible to understand the customer in the context of their digital behavior by going beyond the page tag and into BI or perhaps a Digital Data Distribution Platform (D3P) in the cloud. You may want to bring this data in by integrating with your Ad Server, social network, DMP, or D3P.

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