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6 Ways To Win By Creative Partnering With Competitors

Startup Professionals Musings

All this was done without damaging anyone’s credibility, or stealing customers. It’s very unusual for two competitors to have exactly the same strengths – in development, marketing, distribution, or customer support. Ability to up-sell customers with related products. Affiliate marketing and link exchange agreements.

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Startups Must Embrace Coopetition For Rapid Growth

Startup Professionals Musings

All this was done without damaging anyone’s credibility, or stealing customers. It’s very unusual for two competitors to have exactly the same strengths – in development, marketing, distribution, or customer support. Ability to up-sell customers with related products. Affiliate marketing and link exchange agreements.

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7 Reasons Smart Startups Establish 'Coopetition'

Startup Professionals Musings

That’s a win-win-win deal, since the ease-of-use attracts more people to the new site, it enhances the Facebook brand, and it simplifies the customer interaction. Here are the other reasons to use this strategy: It reduces common costs and customer learning curves. There's an opportunity for follow-on sales to existing customers.

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How I Generated 100,000+ New Email Subscribers In Under One Year

Entrepreneurs-Journey.com by Yaro Starak

Due to a non-disclosure agreement I signed after I sold the site, I can’t tell you the name of it, but I can tell you that it was in the internet marketing niche. The additional cash came from the affiliate links within the book itself. See how this becomes way more valuable than a one-off customer?

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