11 Digital Marketing “Crimes Against Humanity”
Occam's Razor
APRIL 25, 2011
Why not keep sending emails / spending on AdWords / running affiliate programs / buying display only on MSN. Making lame metrics the measures of success: Impressions, Click-throughs, Page Views. via Jordan Silton] "With testing you can prove if Executives are right or not, and maybe, just maybe figure out WHY. Super lame!
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