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How to get beta signups for your startup in 9 steps

thenextweb.com

Social Media. 3 Don’t go too stealth. Unless you have tons of funding (see Kohort ), be careful about going too “stealth.” Sources: The Social Network Screenshot. Join TNW Social Media on: Follow @tnwsocialmedia. Entrepreneur. Shareables. Latin America. Middle East. United States.

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HOW TO: Sign Up Users Even Before You Launch Your Startup

mashable.com

In April, “stealthsocial media startup Kohort announced its upcoming launch. It may not matter to you what Kohort is or isn’t, nor whether stealth is good or bad. Kohort said the site was “stealth&# to play up the sense of mystery around its brand and to generate interest. I think this strategy works.