Search: Not Provided: What Remains, Keyword Data Options, the Future
Occam's Razor
OCTOBER 21, 2013
A lot of the keywords I used to add to my campaigns came from the long, long tail I saw in my organic search data (I would take the best performers there and use PPC to get more traffic) and from competitive intelligence research. Aggregated search engine level analysis. These changes impact my AdWords spend sub-optimally.
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