In late 2011, Google announced an effort to make search behavior more secure. This encrypted their search queries from any prying eyes, and kept from being passed on to websites the users visits after seeing search results. Implications of Secure Search Decision. MORE
Every entrepreneur seeking funding loves the challenge of getting customers and investors excited, but dreads the thought of negotiating the terms of a deal with potential investors. MORE
Are you wasting your money on paid search? Paid search marketing is the paid use of search engines (such as Google or Bing) to promote your product or service. Some people also refer to paid search marketing as SEM (search engine marketing). MORE
If you can’t see the video click here Filed under: 2 Minute Lessons , Business Model versus Business Plan , Customer Development , Lean LaunchPad , Teaching. 2 Minute Lessons Business Model versus Business Plan Customer Development Lean LaunchPad Teaching MORE
Why is Local Search So Important? 74% of internet users perform local searches (Kelsey Group). 61% of local searches result in a purchase (Search Engine Watch). 59% of consumers use Google every month to find a reputable, local business (Search Engine Watch). MORE
Because of the explosion of social media and mobile as the primary, go-to consumer device for local information, Google is increasingly losing search share to local directories, social media sites and maps apps. is one of the most critical local search ranking factors in Google and Maps. MORE
As an entrepreneur, you know you need to build online awareness and get high rankings on the search engines. Business Content Marketing Content Strategy Copywriting Increase Sales Repuation Management Sales SEO SEO Copywriting Social Media Strategy Web Copywriting Writing Tips content content strategy search engine optimization SEO content strategy 3 No-Cost Ways to Get Noticed Online Improve your content to boost online awareness. MORE
This is the most dramatic change to the search experience since our switch to relevance by default in 2011. For each heuristic, we looked at the distribution across a week’s worth of search queries, and chose a threshold that generally separated the broad from the specific queries. MORE
In other words, people don't pay money for a solution unless it solves their problem. As Theodore Levitt, economist and Harvard Business School professor, so perfectly put it: "People don’t want to buy a quarter-inch drill, they want a quarter-inch hole." MORE
Infographic Credit: Use Social Media To Improve Your Job Search ]. Advice For The Young At Heart career job hunting job search social media Did you know that your social media page can cost you your job or the opportunity to be hired for a position you have been waiting for? MORE
Google wants its users to be able to search and find high quality sites that offer fresh and original content. The idea is that the more popular your content is, the more likely it is to be shared and linked to which will contribute to your search engine optimisation success. MORE
Bing Network enhances search experiences on the Xbox and in Microsoft Office, reinforces local search options on Yelp, powers Twitter’s translation interface, and provides Uber’s extensive mapping unit. What has helped you optimize your website’s rankings in Bing search results? MORE
Startup job searches are hard. So how do you navigate a startup job search successfully? Job searches are not fun, so everybody’s tempted to jump at the first opportunity that comes up. I told my HubSpot manager, Mike Volpe, shortly after I began my job search. MORE
Compound Metrics "Decrapification" Strategy: Search: Awesome Approach. There are social/search/website engagement/quality/experience compound metrics that are much, much worse. " Compound Metrics "Decrapification" Strategy: Search: Awesome Approach. MORE
You need to explore all avenues of getting traffic, and search engines are the primary way users will locate your site. So why aren’t you ranking in the search engines? Evaluate some of the common problems below and see if they help in your search. MORE
Google Search Plus Is Shaking Things Up a Bit This content from: Duct Tape Marketing. This week Google realigned it’s search results to officially add a feature that many had witnessed leaking into search results. Page one results for search term - small business marketing. MORE
I participated on a panel at the First Growth Venture Network yesterday on product-market fit and customer acquisition. Lowenstein''s Ed Zimmerman , our host, asked me to cram a semester''s worth of content (related to my HBS class ) in 10 minutes and below are the slides I pulled together: MORE
When Karl-Heinz Streibich, CEO of Software AG invited me to help with his book The Digital Enterprise: The Moves and Motives of the Digital Leaders, he invoked Tom Peters and his best seller In Search of Excellence. MORE
I usually slip into counsel mode and tell them it’s a lost cause unless they’re truly committed to living in that city and if they are they should move there first and job search second. I’ve had this conversation many times. MORE
Now that the Internet is a huge force behind the success of any business, domination of local search results is vital to the growth of your brand. While some businesses think they have done enough to get seen, others know the tricks of the trade to reach the top of local search results. MORE
In the second example there is no site analytics data, that bar chart will tell you that you might be celebrating success too early when it comes to Search while pinpointing for you how high the upper limit is. 2: Quantifying the Missed, Search, Opportunity. Search Impression Share. MORE
It’s more fun tackling the challenges of a startup in between job search activities, than sitting around feeling sorry for yourself and waiting for status callbacks on interviews (which seem to have gone out of style). business entrepreneur job search startup MORE
by Maureen Francisco, author of “ It Takes Moxie “ The job search landscape continues to change every year. You never know who’s searching. Advice For The Young At Heart career advice career management career planning job hunting job search Maureen Francisco MORE
It is possible, however, if you diligently apply the following tips: Make Your Job Search Your Job. Use the hours you would normally spend at the office for your job search and approach it with a professional, goal-oriented attitude. Advice For The Young At Heart job hunting job searc MORE
Search Versus Execution. However, we now know that a startup is a temporary organization designed to search for a repeatable and scalable business model. Search versus execution is what differentiates a new venture from an existing business unit. MORE
In this post I want to share with you three insightful custom reports for effective paid search (PPC) analysis. My latest video was on how to find meaningful insights, faster, when performing paid search analysis with web analytics tools (rather than, say, the AdWords or Bing UI). MORE
iAcquire , a full-service digital marketing agency, recently joined forces with SurveyMonkey to issue a “State of Search” study. Here is the first of a three-part infographic series featuring compelling data on how and what people are searching on the Internet. This first infographic will answer questions like: “What do people search for?” “Who and “Are paid search listings effective?” Around 65 percent of users do not click on search advertisements. MORE
When a user searches for an item on Etsy, they don’t always type what they mean. To make their online shopping experience successful, we need to identify and fix these mistakes, and display search results for the canonical spelling of the actual intended query. Introduction. MORE
There are some differences in how people use voice search over text search. Here are five ways your brand can prepare for success with voice search: Technology MORE
I'll let a tweet tell the story: We received over 1,000,000 direct searches yesterday for the first time ever! One million searches per day is not chump change. If you are in that camp, join me at DDG and see what clean, private, impartial and fast search is like. MORE
“These candidates searched for jobs in over 60 markets and in 28 languages—a record number of countries […] The post Indeed.com Surpasses 200 Million Unique Monthly Searches appeared first on SiliconHills. Lots of people are looking for a new job. And where are they going? From the traffic statistics, it looks like Austin-based Indeed.com. Over the past 31 days, Indeed reached a record number of 200 million unique visitors. MORE
5 Relatively Simple Steps to Dominate Local Search written by John Jantsch read more at Small Business Marketing Blog from Duct Tape Marketing. Would be buyers turn to search engines on laptops and mobile devices before they look anywhere else. MORE
It’s time to leave SEO in the past and embrace search experience optimization. Grow Marketing & Sales marketing search engine optimization search experience optimization seoToo many marketers still focus exclusively on links and rankings. MORE
The company stated that the changes would help Google adapt to what its users expect from a mobile search. If your business website isn’t mobile-friendly, you could start paying for it in the search results. MORE
How do people view search results? The answer to this questions brings great insight to those trying to make money on search marketing, whether SEO or PPC. There have been a few eye-tracking and mouse-tracking studies done on search behavior in the past. MORE
5 Local Search Tactics You Must Employ Today written by John Jantsch read more at Small Business Marketing Blog from Duct Tape Marketing. Search is pretty much everything these days. Is Google Local Search For Sale? Local Search Moz MORE
Why Social Search Is Rotting Our Brain This content from: Duct Tape Marketing. One of the things that I both loved and hated about the early days of search was that you would inadvertently stumble on to things you didn’t intend to find. Marketing Strategy Social Media Social search MORE
The Future of Mobile Search Marketing written by Guest Post read more at Small Business Marketing Blog from Duct Tape Marketing. Search on Mobile Devices. Even Google’s famed SPAM fighter, Matt Cutts, commented he wouldn’t be surprised if mobile search surpassed desktop this year ! MORE
Google dominates search. They hypothesize that by injecting social and real-time data, along with interactions with real people, your search results become much better. you will immediately notice that they completely do away with search lists. MORE
Over the years, search has changed drastically. Not only is search valuable for the everyday audience, it has also became highly essential for businesses over time. Yelp – Local Yelp search results make finding the perfect business a snap. MORE
So for the next few years (I have no idea how long this search for what’s next will go on), a game to be playing is building a platform that can plausibly be the next big thing. I found this part of Mark Zuckerberg’s post on the Oculus acquisition most revealing: We have a lot more to do on mobile, but at this point we feel we’re in a position where we can start focusing on what platforms will come next to enable even more useful, entertaining and personal experiences. MORE
Search Related Topics 
YFS Magazine
JUNE 6, 2017
It’s time to leave SEO in the past and embrace search experience optimization. Grow Marketing & Sales marketing search engine optimization search experience optimization seoToo many marketers still focus exclusively on links and rankings.
Steve Blank
MARCH 5, 2012
Search Versus Execution. However, we now know that a startup is a temporary organization designed to search for a repeatable and scalable business model. Search versus execution is what differentiates a new venture from an existing business unit.
A VC : Venture Capital and Technology
MARCH 26, 2014
So for the next few years (I have no idea how long this search for what’s next will go on), a game to be playing is building a platform that can plausibly be the next big thing. I found this part of Mark Zuckerberg’s post on the Oculus acquisition most revealing: We have a lot more to do on mobile, but at this point we feel we’re in a position where we can start focusing on what platforms will come next to enable even more useful, entertaining and personal experiences.
Occam's Razor
OCTOBER 21, 2013
In late 2011, Google announced an effort to make search behavior more secure. This encrypted their search queries from any prying eyes, and kept from being passed on to websites the users visits after seeing search results. Implications of Secure Search Decision.
Feld Thoughts
JUNE 23, 2014
Google dominates search. They hypothesize that by injecting social and real-time data, along with interactions with real people, your search results become much better. you will immediately notice that they completely do away with search lists.
A VC : Venture Capital and Technology
FEBRUARY 16, 2012
I'll let a tweet tell the story: We received over 1,000,000 direct searches yesterday for the first time ever! One million searches per day is not chump change. If you are in that camp, join me at DDG and see what clean, private, impartial and fast search is like.
Inc Startups
JUNE 3, 2017
There are some differences in how people use voice search over text search. Here are five ways your brand can prepare for success with voice search: Technology
Occam's Razor
JUNE 10, 2013
Compound Metrics "Decrapification" Strategy: Search: Awesome Approach. There are social/search/website engagement/quality/experience compound metrics that are much, much worse. " Compound Metrics "Decrapification" Strategy: Search: Awesome Approach.
deal architect
DECEMBER 15, 2013
When Karl-Heinz Streibich, CEO of Software AG invited me to help with his book The Digital Enterprise: The Moves and Motives of the Digital Leaders, he invoked Tom Peters and his best seller In Search of Excellence.
Duct Tape Marketing
APRIL 28, 2015
5 Relatively Simple Steps to Dominate Local Search written by John Jantsch read more at Small Business Marketing Blog from Duct Tape Marketing. Would be buyers turn to search engines on laptops and mobile devices before they look anywhere else.
Duct Tape Marketing
MAY 27, 2015
Why is Local Search So Important? 74% of internet users perform local searches (Kelsey Group). 61% of local searches result in a purchase (Search Engine Watch). 59% of consumers use Google every month to find a reputable, local business (Search Engine Watch).
Inc Startups
JANUARY 12, 2017
Search is heading in a different direction
Duct Tape Marketing
AUGUST 15, 2014
The Future of Mobile Search Marketing written by Guest Post read more at Small Business Marketing Blog from Duct Tape Marketing. Search on Mobile Devices. Even Google’s famed SPAM fighter, Matt Cutts, commented he wouldn’t be surprised if mobile search surpassed desktop this year !
Occam's Razor
JULY 1, 2013
In the second example there is no site analytics data, that bar chart will tell you that you might be celebrating success too early when it comes to Search while pinpointing for you how high the upper limit is. 2: Quantifying the Missed, Search, Opportunity. Search Impression Share.
Blogtrepreneur | Entrepreneur Blog
DECEMBER 24, 2012
You need to explore all avenues of getting traffic, and search engines are the primary way users will locate your site. So why aren’t you ranking in the search engines? Evaluate some of the common problems below and see if they help in your search.
Occam's Razor
JUNE 4, 2012
In this post I want to share with you three insightful custom reports for effective paid search (PPC) analysis. My latest video was on how to find meaningful insights, faster, when performing paid search analysis with web analytics tools (rather than, say, the AdWords or Bing UI).
Duct Tape Marketing
DECEMBER 9, 2014
5 Local Search Tactics You Must Employ Today written by John Jantsch read more at Small Business Marketing Blog from Duct Tape Marketing. Search is pretty much everything these days. Is Google Local Search For Sale? Local Search Moz
YoungUpstarts
JANUARY 22, 2016
Because of the explosion of social media and mobile as the primary, go-to consumer device for local information, Google is increasingly losing search share to local directories, social media sites and maps apps. is one of the most critical local search ranking factors in Google and Maps.
ConversionXL
MARCH 2, 2016
How do people view search results? The answer to this questions brings great insight to those trying to make money on search marketing, whether SEO or PPC. There have been a few eye-tracking and mouse-tracking studies done on search behavior in the past.
OnStartups
OCTOBER 23, 2014
Startup job searches are hard. So how do you navigate a startup job search successfully? Job searches are not fun, so everybody’s tempted to jump at the first opportunity that comes up. I told my HubSpot manager, Mike Volpe, shortly after I began my job search.
Blogtrepreneur | Entrepreneur Blog
JUNE 14, 2013
Now that the Internet is a huge force behind the success of any business, domination of local search results is vital to the growth of your brand. While some businesses think they have done enough to get seen, others know the tricks of the trade to reach the top of local search results.
Blogtrepreneur | Entrepreneur Blog
MAY 4, 2016
Over the years, search has changed drastically. Not only is search valuable for the everyday audience, it has also became highly essential for businesses over time. Yelp – Local Yelp search results make finding the perfect business a snap.
YoungUpstarts
FEBRUARY 25, 2013
by Maureen Francisco, author of “ It Takes Moxie “ The job search landscape continues to change every year. You never know who’s searching. Advice For The Young At Heart career advice career management career planning job hunting job search Maureen Francisco
Blogtrepreneur | Entrepreneur Blog
JUNE 2, 2013
Google wants its users to be able to search and find high quality sites that offer fresh and original content. The idea is that the more popular your content is, the more likely it is to be shared and linked to which will contribute to your search engine optimisation success.
YoungUpstarts
SEPTEMBER 10, 2014
Infographic Credit: Use Social Media To Improve Your Job Search ]. Advice For The Young At Heart career job hunting job search social media Did you know that your social media page can cost you your job or the opportunity to be hired for a position you have been waiting for?
SiliconHills
FEBRUARY 10, 2016
“These candidates searched for jobs in over 60 markets and in 28 languages—a record number of countries […] The post Indeed.com Surpasses 200 Million Unique Monthly Searches appeared first on SiliconHills. Lots of people are looking for a new job. And where are they going? From the traffic statistics, it looks like Austin-based Indeed.com. Over the past 31 days, Indeed reached a record number of 200 million unique visitors.
Blogtrepreneur | Entrepreneur Blog
APRIL 6, 2013
iAcquire , a full-service digital marketing agency, recently joined forces with SurveyMonkey to issue a “State of Search” study. Here is the first of a three-part infographic series featuring compelling data on how and what people are searching on the Internet. This first infographic will answer questions like: “What do people search for?” “Who and “Are paid search listings effective?” Around 65 percent of users do not click on search advertisements.
Duct Tape Marketing
MARCH 14, 2012
Why Social Search Is Rotting Our Brain This content from: Duct Tape Marketing. One of the things that I both loved and hated about the early days of search was that you would inadvertently stumble on to things you didn’t intend to find. Marketing Strategy Social Media Social search
crowdSPRING Blog
MARCH 12, 2013
Are you wasting your money on paid search? Paid search marketing is the paid use of search engines (such as Google or Bing) to promote your product or service. Some people also refer to paid search marketing as SEM (search engine marketing).
Code as Craft
JULY 29, 2015
This is the most dramatic change to the search experience since our switch to relevance by default in 2011. For each heuristic, we looked at the distribution across a week’s worth of search queries, and chose a threshold that generally separated the broad from the specific queries.
Startup Professionals Musings
MARCH 20, 2017
Every entrepreneur seeking funding loves the challenge of getting customers and investors excited, but dreads the thought of negotiating the terms of a deal with potential investors.
YoungUpstarts
APRIL 15, 2014
It is possible, however, if you diligently apply the following tips: Make Your Job Search Your Job. Use the hours you would normally spend at the office for your job search and approach it with a professional, goal-oriented attitude. Advice For The Young At Heart job hunting job searc
Seeing Both Sides
MARCH 26, 2015
I participated on a panel at the First Growth Venture Network yesterday on product-market fit and customer acquisition. Lowenstein''s Ed Zimmerman , our host, asked me to cram a semester''s worth of content (related to my HBS class ) in 10 minutes and below are the slides I pulled together:
Code as Craft
MAY 1, 2017
When a user searches for an item on Etsy, they don’t always type what they mean. To make their online shopping experience successful, we need to identify and fix these mistakes, and display search results for the canonical spelling of the actual intended query. Introduction.
YoungUpstarts
MARCH 10, 2015
The company stated that the changes would help Google adapt to what its users expect from a mobile search. If your business website isn’t mobile-friendly, you could start paying for it in the search results.
Rembrandt Communications
APRIL 9, 2014
As an entrepreneur, you know you need to build online awareness and get high rankings on the search engines. Business Content Marketing Content Strategy Copywriting Increase Sales Repuation Management Sales SEO SEO Copywriting Social Media Strategy Web Copywriting Writing Tips content content strategy search engine optimization SEO content strategy 3 No-Cost Ways to Get Noticed Online Improve your content to boost online awareness.
Small Business Force
SEPTEMBER 2, 2016
In other words, people don't pay money for a solution unless it solves their problem. As Theodore Levitt, economist and Harvard Business School professor, so perfectly put it: "People don’t want to buy a quarter-inch drill, they want a quarter-inch hole."
Steve Blank
JUNE 28, 2014
If you can’t see the video click here Filed under: 2 Minute Lessons , Business Model versus Business Plan , Customer Development , Lean LaunchPad , Teaching. 2 Minute Lessons Business Model versus Business Plan Customer Development Lean LaunchPad Teaching
Duct Tape Marketing
JANUARY 12, 2012
Google Search Plus Is Shaking Things Up a Bit This content from: Duct Tape Marketing. This week Google realigned it’s search results to officially add a feature that many had witnessed leaking into search results. Page one results for search term - small business marketing.
Life Beyond Code
FEBRUARY 5, 2013
Mini Saga #127 – The Search. ” When the answer lies within, searching outside won’t help. Mini Saga accountability happiness outsourcing Responsibility search“My companion should be someone who will put more life in me” – Mark was frustrated.
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