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Transcript of Why Reviews Matter to Your Business

Duct Tape Marketing

John Jantsch: Today’s episode is brought to you by Break Through The Noise , the new book by Tim Staples, Co-Founder and CEO of Shareability. Aaron Weiche: I think they do a little bit, but what I think is even more important to the consumer is, is there depth, and is there information, and are there answers in those reviews?

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Case Study: SlideShare goes freemium

Startup Lessons Learned

Rashmi Sinha, co-founder and CEO of SlideShare , describes an early version of the analytics package that’s part of the Pro accounts the company announced today. “We don’t give you all this Pro plan information right away when you join SlideShare. Eric] “The first user experience was actually terrible.&#