LinkedIn Marketing: A Small Business Guide

Up and Running

But, LinkedIn isn’t just a social networking site for job seekers—it’s also a great marketing platform for businesses. See Also: 4 Social Media Mistakes Your Business Should Avoid. The first step to establishing your business on LinkedIn is creating a company page for your business.

YouTube Marketing: A Small Business Guide

Up and Running

As my series on using social media marketing platforms to market your small business comes to a close (check out past installments on Facebook, Twitter, Instagram, Pinterest, and LinkedIn ), we arrive at what is possibly the most niche platform in terms of content: YouTube.

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5 Steps On The Success Path For Every Small Business

Startup Professionals Musings

Align your business model to how your customers want to buy. This is your rollout of the new product offerings, business model updates, and process changes to map to the new understanding of the customer buying process.

Your Small Business Accountant – Your Small Business Consultant

Up and Running

Think of turning to your accountant for advice on meeting your business goals. Here’s what you might not know: your accountant can help you accomplish your business goals. Your accountant can help you accomplish your business goals. Keeping your business records in a shoebox?

Instagram Marketing: A Small Business Guide

Up and Running

While it’s clear that Instagram is an important social media platform to capitalize on, many businesses feel that, unless they have a highly visual product, the picture-centric nature of Instagram makes it a bad fit for their business. Set up your business Instagram account.

The Oxymoron of Small Business Social Media Marketing

A VC : Venture Capital and Technology

I’ve worked with a great number of small businesses that I admire, both as social media consulting clients as well as potential customers. Are small businesses ready to appreciate the value that they bring? What can small businesses do to overcome these challenges?

3 Small Business Growth Hacks For Entrepreneurs

YFS Magazine

Here's a look at three successful entrepreneurs and their small business growth hacks for small businesses who want to win online. Grow Marketing & Sales growth hacks marketing

The Biggest Marketing Challenges for Small Businesses

Duct Tape Marketing

The Biggest Marketing Challenges for Small Businesses written by John Jantsch read more at Duct Tape Marketing. I’ve written about marketing for small business for years and spend enough time with business owners that some might consider me an expert on the topic.

How to Use Texting for Your Small Business (Plus Infographic)

Up and Running

From sales and marketing to internal memos, text messaging is one of the best ways for modern small businesses to communicate. Alerts are probably the tactic that you think of first when you consider text message use for small business.

SMS 42

Small Business Success Doesn’t Come Without Travel

Startup Professionals Musings

Sponsored by VISA Business With all the new technology available today for video conferencing, interactive social media, and webinars, you may think that travel is no longer a requirement for starting a small business. Sharing your passion for the business live.

Startup Branding: Dos And Don’ts For Your Small Businesses


We don’t want you to reinvent the wheel, so here are some startup branding dos and don’ts for your small businesses ! What tips would you share to new Startup owners or small businesses?

Optimism in the Face of Uncertainty: A Look at Small Business in 2017

Up and Running

My neighborhood of Alberta in Portland, Oregon, where small local businesses are plentiful. If you’re considering making the leap and starting your own business, you’re likely eager to ensure that you’re making a smart decision. The current small business landscape.

Why Small Businesses Can Take Up the Content Marketing Opportunity


Production of quality content, distribution and return on investment are aspects many small businesses and startups struggle with. This does lead to disenchantment and the question, if all small businesses should join the bandwagon.

4 Reasons Small Businesses Fail


Most entrepreneurs start a new business with dreams of success, but the unfortunate fact is that too many of them fail. Census Bureau showed the reality in hard terms – 400,000 small businesses opened and 470,000 SMBs closed their doors just last year.

9 Reasons Why Small Businesses Should Care About Content Marketing


With clients , one of our consistent discussions is this: we have a small digital marketing pile (=budget), where can we start? And with so many digital channels, platforms, and opportunities, this is indeed a recurring worry, especially for small businesses and startups.

11 Best Social Media Tools For Small Businesses And Individuals


Creating a brand presence on all major social platforms – Facebook, Twitter, Pinterest, Instagram, Google+ and LinkedIn has become a must for businesses irrespective of their size. 11 Best Social Media Tools For Small Businesses And Individuals.

Social Media Marketing Ideas For Small Business


Are you a small business looking to expand your social media presence? Others marketing small business social media social media marketingWell, these tips have been created to help you do so.

Small Business Saturday Trends For 2017

The Startup Magazine

Saturday, November 25, marks the seventh annual Small Business Saturday. Created by American Express, this annual event celebrates small businesses with fewer than 150 employees. Last year, Small Business Saturday sales reached $15.4 Tips for Your Business.

Growing Your Small Business with Geofencing

Duct Tape Marketing

Growing Your Small Business with Geofencing written by Guest Post read more at Duct Tape Marketing. Geofencing and Your Small Business. Here’s what you should know about growing your business with geofencing tools. Popular Geofencing Platforms for Small Businesses.

How The Cloud Is Reshaping Small Business Productivity And Profits

crowdSPRING Blog

The business world changes frequently and quickly, making it difficult for small businesses and entrepreneurs to keep up with new trends. At the conclusion of the Emergent Research study, researchers predicted that 78% of small business will fully adapt to the cloud by 2020.

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Shortening The Small Business Software Selection Process


When launching a new business, every second and every penny count towards the bottom line. Wasted time and money can mean the difference between a business becoming successful and profitable, and one that fails. by Tim Handorf, Co-Founder and President of G2 Crowd.

10 Ways To Promote Your Small Business For Free


There are plenty of ways to promote your small business for free. They’re proven to work by tens of thousands of small businesses. When I talk to small business owners, this is the #1 tactic they recommend. We’d really appreciate their business.”.

6 Accounting Mistakes That Put Small Businesses at Risk

Up and Running

If you don’t handle your business accounts correctly, you might be headed for trouble. Accounting is a significant part of any business endeavor and is not as easy as adding and subtracting. Here are six common mistakes that every small business owner must try to avoid.

What Small Business Opportunities Does the Future Hold?

Up and Running

If you’re still trying to figure out what business to start, or what industry to start up in, you have so many great small business opportunities to choose from. What about starting a business in an industry that will be in demand in the future ?

Small Business Revenue Is On The Rise: Are You?


Small business owners might not hear this often enough, but you deserve a round of applause. This insight comes from a recent survey of 1,000 small business owners conducted by Constant Contact. How Small Business Owners Master Online Marketing.

'Lean,' 'Nimble,' and 'Innovative': Why Small Business Is (Still) the Backbone of America

Inc Startups

Small Business Week showcases the importance of American startups of all shapes and sizes. Wire: Small Business Week Edition

How to Avoid Failure: Two Common Small Business Mistakes

crowdSPRING Blog

As business owners, failure is common to us- not every idea can be a winner. This means that it is more common for a business to fail than it is for a business to succeed, pinning the odds of success against us. In a world of thousands of business, that’s pretty hard to believe.

Why Banks Are No Longer Lending to Small Businesses

Up and Running

Remember the days when you’d need funding to start or grow your business, and you’d get in your car and head down to the bank on the corner? But, the days of driving to your local bank for a business loan are long gone. See Also 10 Things the Bank Will Ask When You Need a Business Loan.

Every Small Business Should Celebrate the Positives

Startup Professionals Musings

Sponsored by VISA Business Running a small business as an entrepreneur is a never-ending challenge of new products, customers, competitors, and an unpredictable economy. Starting your own business means that you must be willing to give up the security of a regular paycheck.

How to Calculate Social Media Marketing ROI for Your Small Business

Up and Running

It has become a core part of any business’s marketing strategy, and it needs to support your business goals, and prove its value in comparison to other channels for resources, budget, and executive buy-in. See Also: How to Choose Which Social Media Platforms Are Right for Your Business.

3 Tips For Funding Your Small Business


By Hunter Hoffmann, Head of US Communications at Hiscox Small Business Insurance. Getting enough money to start a small business is the first, and often most daunting, task aspiring small business owners face.

2016’s Small Business Technology Trends

Up and Running

In the digital age, the power and ubiquity of business tools has helped level the playing field and reduce the discrepancy between small businesses and large corporations. Small businesses get into the app game. Analytics tools improve business intelligence.

Want To Accelerate Small Business Growth? Then Turn To The Cloud.


Started by a young entrepreneurial couple, Haresh and Dolly Balani, Treknology 3 set up its first small bicycle concept store in Singapore almost 30 years ago. How can small businesses empower growth, but maintain brand loyalty?

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Pinterest Marketing: A Small Business Guide

Up and Running

But don’t write the social network off if your business doesn’t fall into those industry categories. See Also: Facebook Marketing: A Small Business Guide. Set up a Pinterest business account. See Also: Twitter Marketing: A Small Business Guide.

8 Things Small Businesses Should Outsource


As a small business owner, it can often feel like you have 1,001 things to do in the run of a day, and not nearly enough hours to get everything done. With this in mind, let’s take a look at eight things that small business owners should outsource: 1.

Four Recruiting Tips For Small Business Owners In An Overtapped Labor Pool 


by Scott Wintrip, author of “ High Velocity Hiring: How to Hire Top Talent in an Instant “ As a small business owner, you’re beyond busy — and that isn’t likely to change. Small business owners are competing with one another for quality employees.

The State of Small Business [INFOGRAPHIC]

Up and Running

How successful would small business owners in the U.S. Here at Palo Alto Software, we are always interested in helping people succeed in business. That’s why earlier this year, we wrote a white paper on the state of small business in the first quarter of 2014, based off of the survey that we conducted of nearly 400 small business owners. Business owners are optimistic, and according to our poll, they’re planning to create jobs.

Small Business and Startups: Build Teams, Have Fun

crowdSPRING Blog

Who says business can’t be fun? Remember that people thrive on the small things and create an atmosphere that respects that. Related posts: Small business and startup tips: training day! Small Business and Startups: Cultivate Trust and Nurture Loyalty.

Infographic: 5 Social Media Trends For Small Businesses


For those who don’t have the time to go through the 53-pager, here are the 5 social media trends for small businesses summarized for a review! 5 Social Media Trends For Small Businesses in 2015. Which Social Channels Are Small Businesses Using?

6-Step Checklist for Revamping Your Small Business’ Online Presence

Duct Tape Marketing

6-Step Checklist for Revamping Your Small Business’ Online Presence written by Guest Post read more at Duct Tape Marketing. The days of prospective customers sauntering down Main Street or even flipping through the Yellow Pages in hopes of stumbling upon your business are long gone.