Remove Agile Remove Bootstrapping Remove Burn Rate Remove Revenue
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Five common misconceptions about building a startup in New York City

This is going to be BIG.

Content companies, for example, should be able to amass traffic and sell advertising on a bootstrapped budget before they come close to seeking equity financing—because you can, and because that’s the market expectation and that’s what your competitors are already doing. How about doing what Gilt Groupe did?