Up and Running

MARCH 14, 2017

In this article, I’ll give a quick overview of the best practices for validating your business idea in use today. Ideally, you will be able to use the results for your business plan and your pitch deck to convince investors and other business plan recipients that your idea is worthy of investment.

Business Plan 94

Business Plan PPC Lean Campaign 94

Startup Lessons Learned

DECEMBER 14, 2009

A business that strives for something like this should absolutely be charging money from day one, in order to establish baselines for their two key metrics: CPA (the cost to acquire a new customer) and LTV (the lifetime value of each acquired customer). This is the simplest ecosystem and simplest driver of growth.

Customer 156

Customer San Francisco Viral Lean 156

Startup Lessons Learned

JUNE 5, 2009

She has a separate team, with its own culture and office, and a mandate straight from top management to innovate without regard to the company’s historic products, channels, or supply chain. Certainly venture-backed startups don’t have this luxury – every business plan has a model in it. So far, so good.

San Francisco 102

San Francisco Lean Continuous Deployment Startup 102