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Sheikh Youssef Al Shelash on the Benefits of 3D Construction 

The Startup Magazine

As the chairman of Dar Al Arkan , Sheikh Yousef Al Shelash is leading the Saudi Arabia-based property development company into the future by embracing cutting-edge technology. The developer partnered with the Construction of Buildings on Demand (COBOD) enterprise to bring 3D printed homes to its Shams Ar Riyadh project.

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Bringing Lean Startup to Life at GE

Startup Lessons Learned

In a career that has moved from GE to NBC Universal and back to GE, she has brought technological innovation and agile business techniques to two of the US’s biggest legacy corporations. Beth is Senior Vice President and Chief Marketing Officer at GE, but her work defies the standard understanding of big corporate business.

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