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VC Seed Funding Example: Trada

Feld Thoughts

In this case neither Niel (nor I) had any interest in creating a traditional syndicate to fund the company. Instead we quickly put our heads together about a financing (we like to say it was over beers, but the truth is more mundane – we hammered out the details in a 10 minute conversation in the conference room of the Foundry office).

Syndicate 120
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ProfessorVC: How much is enough?

Professor VC

Since the iControl system chronicles all meetings, I was able to find the automatic picture snapped from my first meeting with the founders, Reza Raji and Chris Stevens on April 22, 2004. One truth of start-up financing is that it generally takes twice as long and twice as much money to accomplish your milestones.