Audience Conversion Ratio Retention Revenue 
Startup Professionals Musings
AUGUST 18, 2013
Social media is the only one which allows you to be hyper-granular and drill down to micro-segments, to dramatically improve engagement levels and conversion ratios. This can be customer acquisition cost, revenue growth, profit, or whatever other parameters are key to your success. Pick the ones that fit your desired outcome.
Startup Professionals Musings
JULY 27, 2012
Social media is the only one which allows you to be hyper-granular and drill down to micro-segments, to dramatically improve engagement levels and conversion ratios. This can be customer acquisition cost, revenue growth, profit, or whatever other parameters are key to your success. Pick the ones that fit your desired outcome.
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