Startup Lessons Learned
DECEMBER 14, 2009
A business that strives for something like this should absolutely be charging money from day one, in order to establish baselines for their two key metrics: CPA (the cost to acquire a new customer) and LTV (the lifetime value of each acquired customer). This is the simplest ecosystem and simplest driver of growth.
Austin Startup
APRIL 10, 2017
I got my taxes done by a CPA while I helped him redo his website. If you can write business plans, or you’re good at pitching, or you can debug a product, then you have something to offer. I come from a background in graphic design, so many times I offer people new logos or social posts in exchange for something else.
Startup Lessons Learned
JUNE 5, 2009
Certainly venture-backed startups don’t have this luxury – every business plan has a model in it. Luckily, we also discovered that certain other metrics, like LTV and CPA were much better than we initially projected. Just because entrepreneurs tend to forget about these models doesn’t mean their investors do.
Expert insights. Personalized for you.
156 
Let's personalize your content