ConversionXL

JUNE 2, 2022

According to Demand Gen Report, 56% of B2B buyers say that a web search is their first resource, and 79% say the winning vendor’s content significantly impacts their buying decision. There are other factors involved in making your decision, such as: The complexity of the buying cycle. My experience is true for many others.

Lead Generation 94

Lead Generation Marketing Sales Cycle Campaign 94

ConversionXL

JUNE 2, 2022

Sales and marketing collaborate until a deal is closed and beyond to secure long-term customer retention. Individuals don’t make B2B buying decisions; groups do. ABM must target the entire buying committee, not just one or two individuals who may never be involved in sales conversations. But there are other factors to consider.

Customer 98

Customer Marketing Channel Acquisition 98

Software By Rob

OCTOBER 14, 2010

If you go the lean way, you’ll have to create a MVP: A minimal viable product should not require coding at all. Think of a small wordpress/one-pager that describes the idea and calls for feeback/customer interest (subscribe a newsletter). I would include B2B software for small businesses.

Software Review 77

Software Review Marketing Technical Review Software 77