Digital Marketing And Analytics: Two Ladders For Magnificent Success
Occam's Razor
DECEMBER 9, 2013
More often than not, magnificent success results from executing a business plan that is rooted in a strong understanding of the landscape of possibilities, and a deep self-awareness of business capabilities. For B2B companies Macro Outcome Rate is related to lead generation, for B2C it is often the e-commerce Conversion Rate.
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