B2C Employee Fractional CTO IPO 
Mucker Lab
APRIL 6, 2023
Obviously if you target enterprise customers, you usually have a very large ACV (Annual Contract Value) and the product usually is complex. We talk about using the product complexity, your target customer size, your contract value, and whether there's individual use case–those four things--to help you decide if PLG is a fit.
Austin Startup
MAY 29, 2019
But now that the SaaS as a superior-business model as compared to enterprise software secret is out of the bag (Workday had a monster IPO and Salesforce.com is the most valuable SaaS business in the world), these replacement SaaS startup opportunities are few and far between. check out The Entrepreneur’s Essentials #1 on that front).
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