Remove legal-eagles
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Beware The Consultant

infochachkie.com

There is an inherent conflict in a consultant’s business model and the needs of a startup. For instance, if a consultant proposes to help you with public relations, pay them a commission equivalent to the greater of a flat fee per story placed or a percentage of revenue generated from the PR coverage.

Equity 40
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Lousy Products Might Break Your Bones – But A Name Will Seldom Hurt You

infochachkie.com

These “Acme”-sounding names often couple empty words with proper nouns, such as: Phoenix Technology, Eagle Systems, Lewis Enterprises, Malibu Industries, or suffixes such as, “plex” or “tronics.” As we morphed our business model at Expertcity, we needed a name for the technology we had begun to license to large enterprises.

Naming 40