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The Lean LaunchPad – Teaching Entrepreneurship as a Management Science

Steve Blank

DECEMBER 7, 2010

Many entrepreneurship courses focus on teaching students “how to write a business plan.” If you’ve read any of my previous posts, you know I believe that: 1) a product is just a part of a startup, but understanding customers, channel, pricing, etc. This class is not about how to write a business plan.

Wiki

Wiki Lean Management Business Model

Lessons Learned: Don't launch

Startup Lessons Learned

MARCH 13, 2009

Do some Customer Development instead. Figuring this out takes time, and few entrepreneurs have the patience to wait it out, because the business plan does such a good job of explaining what customers are going to think. The problem is that customers dont read your business plan. Dont scale.

San Francisco

San Francisco PR Lean Early Stage

StartUpRoar

The Lean LaunchPad – Teaching Entrepreneurship as a Management Science

Lessons Learned: Don't launch

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