Transcript of How to Create Content That Stands Out and Gets Results
Duct Tape Marketing
MARCH 8, 2018
I think some of that just comes from we’re publishing content, and that’s the goal, versus really thinking about where in my customer’s journey is this targeted at, and what is the exact call to action? On one side, you need a content topic that is going to solve a problem that a customer has, right?
54 
Let's personalize your content