Churn Rate Early Stage IP Technology 
ConversionXL
MARCH 17, 2021
And while this was a good start, a significant position of these companies were early-stage startups. Companies experience a high churn rate because of bad product adoption. We were also positioned as experts in a specific technology, and as time passed, this space became more and more commoditized.
maplebutter.com
JANUARY 8, 2013
I think it’s a huge mistake to outsource technology as a startup. When it comes to early stage investing – it’s all gut. Does it make sense to spend this time speaking about your early stage start-up when your product has not even entered Alpha testing? How can I lower my apps churn rate?
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