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Why Do B2B Companies Need To Prioritize Social Media

Brandanew

If you’re wondering whether your B2B company need to prioritize social media, this is for you. B2B is Moving Online. Over to you.

4 B2B Companies That Could Inspire Your Next Content Strategy

Brandanew

Here are four B2B companies that could inspire your next content strategy, without boredom settling in even for a minute: 1. Deloitte. Wistia.

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Untangling B2B Sales Goals

Grasshopper Herder

When it comes to B2B sales, our ability to set concrete goals is lacking. Lean Startups Sales b2b B2B sales enterprise sales sales

B2B 47

Growing your B2B marketplace

Version One Ventures

But as anyone who is involved in B2C marketplaces knows, the dynamics governing B2C and B2B marketplaces are poles apart. But with B2B, the stakes are much higher: a bad transaction can hurt the business and reflect poorly on the purchaser. In his talk, Mikhail offered three key bits of advice for B2B marketplaces: 1.

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5 Research-Backed Tips for Increasing B2B Sales

Up and Running

With that in mind, B2B vendors must take extra steps to maximize relationships with existing customers to foster positive referrals.

These 5 Deadly B2B Sales Mistakes Are Killing Your Deals

Fresh Inc.: The Staff Blog

B2B sales can be a risky business, so learn which common mistakes to avoid

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B2B Sales 28

3 Tips For Entrepreneurs Entering The B2B Industry

YoungUpstarts

The B2B (business-to-business) industry can be challenging. So what should entrepreneurs entering the B2B industry know? by Robert C.

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How To Better Measure B2B Lead Generation

ConversionXL

More on this as we get deeper into measurable web analytics for B2B marketing sites. Blog Analytics B2B beginner lead generation

The Biggest B2B Marketing Trend You Need to Know Now

Fresh Inc.: The Staff Blog

2016 was a big year for B2B marketing technology, but in 2017 the biggest buzzwords will be account-based marketing and #FlipMyFunnel

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What's in Store for B2B Selling in 2016

Fresh Inc.: The Staff Blog

Like with SEO, the B2B sales arena changes every year

SEO 30

How B2B Sales Will Change in 2016

Fresh Inc.: The Staff Blog

Sales and marketing function radically different from how they used to

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3 Tips for Reaching B2B Customers With Content Marketing

Fresh Inc.: The Staff Blog

B2B content marketing is a totally different game than B2C. Follow these 3 tips to make sure you're doing it right

B2C 28

4 Simple Ways to Improve Your B2B Marketing Strategy

Fresh Inc.: The Staff Blog

Use these tips to optimize your B2B marketing strategy starting today

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The Top 5 B2B Marketing Trends of 2015

Fresh Inc.: The Staff Blog

Taking a look back at the top B2B marketing trends

B2B 30

What LinkedIn's Head of B2B Marketing Just Said Might Surprise You

Fresh Inc.: The Staff Blog

LinkedIn's head of B2B Marketing shares what works (and what doesn't) when it comes to selling your products and services on the platform

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10 Ways to Supercharge Your B2B Lead Generation Efforts

Duct Tape Marketing

10 Ways to Supercharge Your B2B Lead Generation Efforts written by John Jantsch read more at Small Business Marketing Blog from Duct Tape Marketing.

5 Ways To Generate More B2B Leads

YoungUpstarts

Others B2B lead generation sales leadsStar, chain, hook. Perfect the subject line. Make it clear why you are reaching out.

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A Quick Primer on B2B Conversion Optimization

ConversionXL

Conversion optimization is a little different if you’re in B2B. It’s called Optimizing for B2B. Why is Optimizing for B2B Different?

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Bringing Emotion Back Into B2B Marketing

Fresh Inc.: The Staff Blog

How the CMO of DocuSign brought emotion into the equation

B2B 30

Retooling Marketing in a B2B Company

Venture Chronicles

Marketing Uncategorized B2B inbound marketing Ping Identity Each pit crew member has a job and there is no confusion about who is doing what.

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5 Simple Ideas to Enhance and Grow Your B2B Relationships

Fresh Inc.: The Staff Blog

Business-to-business relationships can be tricky. Here are a few simple ways to improve them

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B2B 35

Surprise! 4 Ways Emotion Plays a Large Role in B2B Purchases

Fresh Inc.: The Staff Blog

Want to influence B2B buyers? Tell them how your product will help them professionally, socially, emotionally, or personally

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B2B Marketing in 2014: Content + Technology

VC Cafe

AdAge’s annual survey of top B2B marketers found that 80% have boosted their digital marketing budgets, the highest proportion ever.

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Startups for Startups: The Top B2B Tools Used by Startups

VC Cafe

Why do so many founders build things no one wants? Because they begin by trying to think of startup ideas. – Paul Graham, Ycombinator.

B2B 54

B2B Marketing Secret: Video, Video, Video

Fresh Inc.: The Staff Blog

A brand''s reputation was shown to be highly influential in how B2B customers decide. Still think YouTube is just for cat videos and the like?

B2B 39

Beyond Lead Gen: How To Optimize B2B Sales Enablement

ConversionXL

We often talk about online conversion optimization without mentioning that many businesses, especially B2B, rely on offline sales to produce revenue.

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[Infographic] The Potential Of Social Media For B2B In 2014

YoungUpstarts

It’s often said that social media is much harder to crack for B2B businesses than it is for consumer-based ones.

B2B 23

Middle-East-Meets-West Provides An Edge For B2B Tech Companies

YoungUpstarts

The San Francisco Bay Area is home to one of the world’s leading B2B technology markets. Let’s start with San Francisco.

B2B 28

B2B Companies: Here’s Why You Need An Enterprise App

YoungUpstarts

Developing a mobile app for your B2B company can significantly boost levels of communication both between your employees and with your clients.

B2B 18

B2B Retailers Without An Online Presence Will Soon Be Obsolete

Fresh Inc.: The Staff Blog

Research data forecasts a future where many B2B sales happen online

How to Bulk Up Your B2B Sales

Fresh Inc.: The Staff Blog

Acquiring new clients can be particularly challenging in competitive B2B industries. Be Real.

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6 Tips for Better B2B Marketing (Infographic)

Fresh Inc.: The Staff Blog

Turning website visitors into customers requires constantly analyzing your online-marketing strategy. Here are six tips for staying ahead of your competitors

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Does Facebook Work for B2B Marketing?

Fresh Inc.: The Staff Blog

Bob Hebeisen, former head of partner marketing for a software company, argued that Facebook "is just not gaining widespread traction in the B2B world."

B2B 38

21 of the best B2B growth tactics to test

The Next Web

Each of the 21 B2B growth hacks listed here is an article in itself, but I’m going to keep it brief. This story continues at The Next Web.

B2B 56

Advice From One B2B Collection Agency on How to Get Paid

Up and Running

Turn over to a collection agency that specializes in B2B claims when it is 90 days past due. Funding a Business B2B late payments payments

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8 Keys to Selling to the Millennial B2B Buyer

Fresh Inc.: The Staff Blog

Successfully position your product or service with the 73 percent of Millennial workers who are now involved in company purchases

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Why B2B Start-ups are Suddenly So Sexy

Fresh Inc.: The Staff Blog

They may be boring, but B2B start-ups are proving that there''s nothing more alluring than profits. But that has begun to change.

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What You Missed at This Year's B2B Content2Conversion Conference

Fresh Inc.: The Staff Blog

The key to being competitive in marketing is learning from other experts and industry leaders to stay ahead of the trends

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10 Best Practices for Better B2B Website Experience

ConversionXL

The post 10 Best Practices for Better B2B Website Experience appeared first on ConversionXL. That’s an important distinction. Conclusion.

B2B 38

The 4 Levels of B2B Selling

Fresh Inc.: The Staff Blog

The way that you sell determines whether another business will buy from you. Here they are: 1. Selling your company. Selling your products.

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