Lessons Learned: The one line split-test, or how to A/B all the time
Startup Lessons Learned
SEPTEMBER 15, 2008
Thats when this approach can pay huge dividends. It was actually my co-founder Will Harvey who taught me to present this data in the simple format weve discussed in this post. If you are trying to find a product that sells, than each test would require a different product to be created (or at least a different sales page).in
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