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SuperMac War Story 9: Sales, Not Awards « Steve Blank

Steve Blank

If you look at the top 3 online retailers by conversion rate, none of these are award-winning designs : [link] [link] [link] However, they convert ~25% of visitors to customers. Hopefully you and your co-founders are experts in one or two parts (agile development, SEO/SEM, etc.) That’s 10x what many websites convert.

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Cracking The Code: Getting the most of your online marketing: the In.

Cracking the Code

Getting the most of your online marketing: the In & Out of SEM/SEO. Online Roulette Some people like the bright lights of Las Vegas. They book their room in the Flamingo, fly down, see some shows, eat at the Vegas buffets, and bet a little money on the roulette wheel. on a scale of 1-4). on a scale of 1-4). Roger David.

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Advertising Wants to be Measurable – An Investment Thesis

Both Sides of the Table

By now we all know that the largest part of the online spend has been SEM (search engine marketing) where people buy CPC (cost per click) links to display alongside the “organic&# search results in the search engine. It should lead to higher conversion rates and happier customers. Lots of great people there.