Pick the Perfect Name for Your Startup
mashable.com
MAY 28, 2010
2) Check the competition in the TESS gov't database for trademarks/service marks - www.uspto.gov/ebc/tess/index.html ; again are they i same industry or different (do this for taglines too). You're going to spend many multiples of what the domain name would have cost you to create brand recognition.
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