Remove CPA Remove IPO Remove Media Remove Product Development
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Beware The Consultant

infochachkie.com

Such positions include: PR, Sales, Product Development, Lead Generation, Strategic Planning, Fund Raising, etc. John is a CPA and holds an M.B.A. you know of anyone in the social media marketplace that might be able to help? Interview: Mark Douglas, President & CEO, SteelHouse Media. |. John Greathouse.

Equity 40
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Business ecology and the four customer currencies

Startup Lessons Learned

A business that strives for something like this should absolutely be charging money from day one, in order to establish baselines for their two key metrics: CPA (the cost to acquire a new customer) and LTV (the lifetime value of each acquired customer). Now consider a traditional media business. Sorry about that.)

Customer 156