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The CXL Guide to TikTok Ads: How to Use Them to Acquire New Customers

ConversionXL

TikTok even has its own viral hashtag: #TikTokMadeMeBuyIt , which is a one-stop shop for the weird and wonderful products brands sell on the platform. By installing the TikTok Pixel on its website, Nolan Bros was also able to create a custom audience to retarget users who had browsed a product page in the past 180 days but not converted.

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The Strand: How an 86-Year Old Bookstore Uses Technology

Hunter Walker

Yet the Strand is still strong, adapting with their customers and utilizing social media to connect with their community. Just last year alone, we partnered with kate spade, Club Monaco and Memorial Sloan-Kettering Cancer Center. It went viral – almost 2,000 RT’s and likes. Lilly Wyden from the Strand shares how: .