Remove Design Remove Forecast Remove Guerilla Remove IP
article thumbnail

Why Your Company NEEDS to Start Playing Pokémon Go

crowdSPRING Blog

Obviously, there’s going to be some drop-off when it comes to daily spend as the hype wears out, but Pokémon has a number of benefits that could add to its stickiness, including a beloved IP and ample avenues to expand its content offerings in order to keep users coming back. Design your own Pokémon as a promotional stunt.