How to Curate Sitelinks to Increase Conversions
ConversionXL
SEPTEMBER 6, 2018
If you rely on search engine traffic, conversion optimization starts before visitors get to your site. For mobile searches, those sitelinks may be expandable, allowing users to browse multiple levels of your site, all before clicking a link. How do search engines choose sitelinks? For most sites, a brand query (e.g.
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