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Advertorials Can Work—If You Get It Right

ConversionXL

Advertorials are a PR play on steroids, akin to pitching your product or company to a journalist and getting a favorable write-up (but paying for the privilege). In a report by Facebook , native ads are responsible for 86% of impressions on the Audience Network and receive up to 60% more engagement than regular display ads.

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Business Owners Share Their 2015 New Year’s Resolutions

Up and Running

Of course, being an entrepreneur, you’re also doing some reflection. To give you an idea of what other business owners are planning to do in 2015, we asked entrepreneurs to send us their resolutions. The new year means new opportunities—for networking, meeting clients, expansion, and growth. How did 2014 go for you?

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CEO Friday: Why we don’t hire.NET programmers

blog.expensify.com

They write everything from assembly to jQuery, on PCs to mobile phones, doing hard core computer graphics to high level social networking. Big things, like obscuring the networking stack under so many countless layers of abstraction that it’s virtually impossible to even imagine what bytes are actually going over the wire.

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