Marketing the Viral Effect and Not-for-Profit Gold
crowdSPRING Blog
MARCH 11, 2012
I was aware of the Lord’s Resistance Army through various news accounts over the past 5 years, but wasn’t aware of a web video. Invisible Children’s goal was also straightforward: to put pressure on the Ugandan government and other African countries to capture Kony by the end of 2012.
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