Remove Guerilla Remove Public Relations Remove Social Media Remove Stock
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How to Have the Best Opening Day Ever

Up and Running

Do this from the start, and you’ll make any media coverage of your big opening more cohesive and easy to package. Start building your social media campaign in advance. If you are planning on waiting until your business is fully operational to start being more active on social media, don’t. Get in early.

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Beware The Consultant

infochachkie.com

For instance, if a consultant proposes to help you with public relations, pay them a commission equivalent to the greater of a flat fee per story placed or a percentage of revenue generated from the PR coverage. The final straw came when I asked the latest 25-year old a simple ‘yes / no’ question related to stock options.

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