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Email Subject Lines: 8 Principles for Improved Open Rates

ConversionXL

Test your subject lines and measure the right metric. Of course, you’ll also want to be sure you’re focused on the right metric. Personalization comes in many forms… Including a first name in the subject line. Including purchase or activity information in the subject line. Segment based on activity.

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Marketing Metrics 101 for B2B Startups

www.rocketwatcher.com

Rocket Watcher Product Marketing for Startups Product Marketing for Startups About Speaking Contact Email Posts Startups Product Marketing Messaging Social Media Commentary Uncategorized Marketing Metrics 101 for B2B Startups 13. Rocket watcher b2b marketing metrics View more presentations from April Dunford.

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