Steve Blank

AUGUST 13, 2009

It took me 8 startups and 21 years to get it right, (and one can argue success was due to the Internet bubble rather then any brilliance.) This mantra of talking to customers and iterating the product is the basis of the Lean Startup Methodology that Eric Ries has been evangelizing and I’ve been teaching at U.C. I was an idiot.

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ConversionXL

AUGUST 21, 2015

This is due to many reasons, mainly: a lack of credibility. plain old ‘ banner blindness ‘ Banner blindness is largely due to the fact that most people read in a F-shaped Pattern online: Image Source. Our cognitive process leans towards understanding objects in their simplest form. doesn’t meet expectations. Image Source.

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Steve Blank

JUNE 15, 2009

Convergent Technologies When I was in my 20’s I worked at Convergent Technologies , a company that was proud to be known as the “Marine Corps of Silicon Valley.” I had thrown myself into a startup because work was an exciting technical challenge with a fixed set of end points and rewards. The Adventure of a Lifetime.

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