Lousy Products Might Break Your Bones – But A Name Will Seldom Hurt You
infochachkie.com
DECEMBER 5, 2011
If “Smucker’s” can be slapped on food and annually generate billions of sales, chances are that your company name, no matter how mediocre, will not preclude you from achieving significant success. Successful entrepreneurs have a bias toward action, as illustrated in Tom and Huck. Intuitive URL. Avoid Hyphens. No Numbers.
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