Why Pioneers Have Arrows In Their Backs
Steve Blank
OCTOBER 4, 2010
In fact, a 1993 paper by Peter N. This is a great strategy if there’s a bubble occuring in your market or you are going to bet it all on flipping your company for a sale. Astute fast-followers recognize that part of Customer Discovery is learning from the first-mover by looking at the arrows in their backs. .
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